Volkswagen launches Vento Konekt Limited Edition In India
Volkswagen plans to add some excitement to the slow selling C segment Vento sedan. The Vento Konekt Limited Edition seems to be Volkswagen’s way of adrenalizing sales. The Konekt will be available in the Highline and Comfortline models with tempting accessories. The Konekt LE has plush leatherette seat covers designed for upmarket customers with other features to match.
For one, the Vento Konekt LE features a Blaupunkt system complete with Bluetooth and GPS. There is more by way of a 7 inch display unit incorporating Igo Navtech navigation maps. Then you have a USB port and connectivity for your iPhone or iPod to the infotainment system on board. For the rear seat passengers there is an Android Bluetooth powered entertainment unit featuring an 8 inch Blaupunkt tablet and 3G dual sim connectivity as well as Wi-Fi. Navigate your way to 16 live TV channels, listen to your favorite stations or get stock market and weather feeds on the tablet. Chat with friends on Facebook, tweet or access Google Maps or find the nearest Volkswagen service outlet.
Apart from the cosmetic changes and a new infotainment system the Vento LE is powered by the same 1.6 litre power plant in diesel and petrol versions. A future version of the Vento could be powered by the all-new 1.5 litre diesel engine that powers the 2014 Polo.
Volkswagen is pinning high hopes on the Vento LE to boost their sales. As compared to Honda City that sold over 7000 units in a month, Volkswagen managed to sell only 2000 cars with July seeing a dismal figure of 529 cars. Prices start at Rs. 7.84 lakhs for the petrol version and Rs. 8.99 lakhs for the diesel version. The Konekt LE is aimed at people with fast paced lifestyles desiring 24 hours connectivity according to Michael Mayer, Director of Passenger Cars, Volkswagen Group Sales India. In a price sensitive market, with consumers demanding more in terms of fuel efficiency and low maintenance costs, the Konekt LE is up against strong headwinds.
Volkswagen Vento Konekt image gallery –