Mahindra contemplating Ssangyong Tivoli for the Indian market?
Mahindra is famous in our country for the reliable utility vehicles that roll out from the Nashik based car maker’s factory. The company’s fascination in the particular class of vehicles also made it go forward and acquire Korean company SsangYong. The immediate result of the takeover was the launch of the Rexton SUV in India.
With the company striking the right chord with the Scorpio facelift, Mahindra has planned to launch 9 more products in India, out of which 3 will be completely new vehicles. Along with this, Mahindra is also focusing on growing the SsangYong brand further as well because SUVs coming from the same stable are very capable products, which have been developed keeping the whole world in mind.
The compact SUV segment is arguably the hottest segment in the Indian car industry at the moment and Mahindra is itself planning to bring the Quanto facelift and 2 additional vehicles into the market this year. However, the Indian car manufacturer is also planning to introduce the SsangYong Tivoli in India as well. The Tivoli is scheduled to go on sale in Korea by June 2015 and will give competition to the Renault Duster and Skoda Yeti in international markets.
The Tivoli is an attractive looking and affordable compact SUV which carries a high value-for-money quotient. It is powered by a 1.6-litre petrol engine that churns out 124 BHP and a 1.6-litre diesel engine that bangs out 113 BHP. Both these engines are paired to either a six-speed manual or automatic gearbox.
Mahindra has not yet finalised on the Tivoli’s Indian launch but if the company does decide to bring the sporty SUV, then it will most likely be fitted with the 1.5-litre diesel engine that can also be found on the Quanto, for keeping prices competitive. The same engine will also power the upcoming U301 compact SUV.
The Tivoli crossover measures 4195 mm in length and has a wheelbase of 2600 mm. The most appealing bit of the Tivoli is its aggressive and sporty interior. Featuring a plethora of features, this cabin will surely attract many young car buyers. But things ultimately boil down as to how Mahindra will position the Tivoli. If priced higher than the Renault Duster, the Tivoli will end up in the XUV500 domain.
Therefore, pricing the compact SUV appropriately is the main key for Mahindra and hence the company is still sceptical about the product’s launch in our country.