Mahindra Bolero is the No 1 SUV in India for the ninth consecutive year
Mahindra & Mahindra, India`s largest utility vehicle manufacturer, announced today that its flagship SUV, the Bolero has managed to stay at the top and is India`s No 1 SUV for the ninth successive year. The rugged vehicle is also the highest selling SUV in the country since 2007. This is quite a remarkable feat by an Indian automaker.
More than 1, 00,000 units of the Mahindra Bolero have been sold in FY2015 and the SUV has taken the 5th spot amongst the top selling cars in the country.
“The fact that the Bolero has sold more than 1, 00, 000 units in FY2015 and retained its position as the country’s No. 1 SUV, signifies the confidence consumers have in the brand. Over the years, the Bolero has evolved with the changing lifestyle aspirations of customers. I am sure that the Bolero will continue to be as popular on Indian roads in the years to come” is what Pravin Shah, President & Chief Executive, Automotive Division, Mahindra & Mahindra Ltd had to say.
The success of the Mahindra Bolero can be attributed to its tough looks and rugged build quality. The SUV is powered by a capable workhorse which churns out 63 PS of power and 195 NM of peak torque. There are also reports of Mahindra working on an under 4-metre Bolero which could be launched by the end of this year.