FCA To Introduce Mopar Brand In The Country To Support Newly Launched Jeep Brand
FCA (Fiat Chrysler Automobiles) will bring Mopar brand to India in order to support the newly introduced Jeep brand. Mr Kevin Flynn, President and MD of FCA India revealed the development to a Japanese publication. Mopar brand will be launched in the country in late 2017 in a bid to revamp the sales and service network. Going by the reports Mopar will initially be launched in just 10 cities. With the introduction of Mopar in India, the company aims to modify the ownership experience and at the same time offer parts, service and customer care for the FCA vehicles.
It is also being reported that the initial existence of Mopar will focus only in servicing Jeep vehicles in India, but later on FCA India will venture into making performance parts. For those uninitiated, Mopar brand services and makes performance parts of the FCA brand. It is the branch of FCA that takes care of parts, service and customer care. Mopar has been derived using combination of the words ‘Motor’ and ‘Parts’. The company is currently geared-up for the launch of Jeep Compass which will be produced in 50 different trim, colours, transmission and powertrain options in the country, the reason being the sub-continent serves as global production hub of RHD Compass SUVs.
The 2017 Jeep Compass is 4410 mm long, 1820 mm wide and 1640 mm tall and offers a wheelbase of 2630 mm. The India-spec version will come with the FIRE MultiAir2 1.4-L petrol and MultiJet II 2.0-L diesel units that will be mated to 6-speed manual and 7-speed dual-clutch automatic transmission. Those willing to buy the diesel model can also opt for Jeep Active Drive four-wheel drive system. The right-hand drive version of Jeep Compass will be manufactured exclusively at the FCA India-Tata Motors JV’s Ranjangaon plant, Maharashtra.